Here’s the real score: How women’s expansion of professional sports is win-win for everyone

There are many financial and social advantages because women’s professional sports team are expanding in Canada, writes Peter Watson.

Canadian women professional sports teams are expanding quickly, and that is good for Canadians and our economy.

The Northern Super League operates in Canada, playing soccer in six cities including two from Ontario, Ottawa and Toronto.

The Processional Woman’s Hockey team includes the Toronto Sceptres and Ottawa Charge, and women’s basketball is coming to Canada with the Toronto Tempo, an expansion team for the Women’s National Basketball Association.

Economically, it provides employment for many, including athletes, team staff — including coaches, trainers and medical support professionals. Plus, the business side of team efforts will have staff, and of course game day staff requirements will offer many employment opportunities.

Game crowds always boost activity for local businesses, particularly restaurants and pubs.

The list goes on.

Sports teams, as the expression goes, “it takes a village,” to support a sports team and all the activities.

Governments collect taxes and additional jobs means more tax revenue for all three levels of government. People often use public transit to travel to the game and that supports those costs.

Apart from the financial gains, this evolution of women’s professional sports is good for Canadians in many ways.

Girls will have more role models that might motivate them to get involved and stay involved with amateur sports just for the fun of it, or because of aspirations to become a professional athlete.

Physical exercise has health benefits and is particularly important now as children can spend more time texting friends and on social media instead of getting exercise.

Congratulations to the expanding number of women’s professional sports teams in Canada.

It is positive for us all.

Peter Watson, of Watson Investments MBA, CFP®, R.F.P., CIM®, FCSI offers a weekly financial planning column, Dollars & Sense. He can be contacted through www.watsoninvestments.com.